Tuesday, April 3, 2012

The Art Of Selling: Gucci, Forever Now

Charlotte Casiraghi for the Gucci, Forever Now campaign.
Photographed by Peter Lindbergh

Love the rich and hearty colors used in these ads. I am dying for that red jacket and teal head scarf. Job accomplished Gucci. The simplicity of letting the colors do the talking, and keeping the look approachable does the job of luring in the customer. I am not generally a Gucci girl, but man, can I see myself in that. Love the equestrian theme, it surprisingly plays in perfectly with the bag. Hay and Gucci, who knew.


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